AIRENNN, Muhamad Yumni; NAZRA SUHENDRA, Devira; RENA AMANDA, Najwa. Segmentasi Pelanggan dan Prediksi Churn E-Commerce Menggunakan K-Means Clustering dan Random Forest: Studi Kasus Olist Brazil. Journal of Information Systems and Business Technology, [S. l.], v. 2, n. 3, p. 918–926, 2026. Disponível em: https://journal.jci.co.id/jisbt/article/view/542. Acesso em: 8 jul. 2026.